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Head of Marketing (f/m) 80-100%

Tamedia is the leading private media group in Switzerland. The digital platforms, daily and weekly newspapers and magazines of Tamedia offer overview, classification and selection. The company was founded in 1893 and employs a staff of approximately 3,400 in Switzerland, Austria, Denmark, France, Germany, Israel, Luxembourg and Serbia. It has been traded at the Swiss stock exchange since 2000.

Launched in 1999 and now counting more than 3 million registered users, ricardo.ch is de facto the Swiss online marketplace. Every year, 5 million items change hands through our platform. To grow that number even further, we're looking to expand our team with a smart, talented and dedicated

Head of Marketing (f/m) 80-100

Are you passionate about great communication and products that enrich and improve people’s lives? Do you love challenges? Have you overcome the odds more than once in your personal and professional life? Do you have the battle scars to prove it? If you can answer those questions with a resounding yes, then read on - the person we’re describing might be you.

What awaits you

As a member of the management team and an expert in digital marketing, you will take ownership over the positioning of ricardo.ch and all related branding efforts, as well as lead the implementation and execution of our marketing strategy across all online and offline channels. The following challenges await you here:

  • Conceptualize, design, implement and evaluate all marketing activities of ricardo.ch.
  • Help to increase the usage of our marketplace through a drive for acquiring new users and grow engagement of existing ones.
  • Define the metrics that make a difference and implement instruments to consistently improve the performance of all communication activities. 
  • Manage the relationship with agencies and marketing platforms to ensure flawless execution of acquisition campaigns.
  • Build, manage and scale the marketing team and challenge and coach them to become better
  • Work with cross-functional teams to ensure we deliver on our commitments

Who you are

An ambitious and creative individual who is full of ideas - and brings a nice combination of strategic thinking, business acumen and getting-things-done attitude. You can claim to be the architect who built or revamped a Swiss household brand. You are experienced in managing multi-channel marketing campaigns and have a proven track record of success in online, offline, content marketing and CRM activities. You’re comfortable working on a number of projects at any given time as well as build business cases for additional growth investments. You don't like to settle with the status quo.

What you bring

  • a curious mind and a deep understanding of all things digital.
  • precision and attention to detail, creativity and analytical thinking
  • strong leadership and excellent communications skills and the understanding that your success relies on your ability to work with, mentor and coach your team and stakeholders
  • active listening skills and the knowledge of the importance of considering different points of views and making the tough calls no one else wants to make.
  • data-driven marketing expertise, smoothly combined with a variety of communication channels to achieve the best possible performance.
  • experience in an entrepreneurial and fast-paced work setting.
  • a university degree.
  • excellent command of German and English; any other Swiss language is an advantage.

Sounds too good to be true? Beware, this is no walk in the park. We do have our fair share of challenges: from keeping pace with an ever-changing technology and marketing landscape to ensuring that ricardo.ch’s value proposition remains relevant for users who have plenty of alternatives nowadays. But if you have a genuine interest in crafting effective communications that reach millions of people, this is your chance! Hit the button and apply: we look forward to reading from you.


We do not accept unsolicited CVs from Third Party Agencies.

Or, know someone who would be a perfect fit? Let them know!

Zug, Switzerland

Theilerstrasse 1a
6300 Zug Directions jobs@ricardo.ch

Workplace & culture

We share, learn, party, ship, fail and succeed together (not necessarily in that order).

We believe in healthy living and offer free flow of fresh fruit and other healthy snacks, and replenish our Felfel fridge every day with tasty and nutritious meals. During lunch hours there's the opportunity to do all kinds of different sports - just 5 minutes from our main office which is located in Zug, a short train ride away from Zurich or Lucerne.

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